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drs. Rene van der Hoofd, MA

drs. Rene van der Hoofd, MA

Best of the Books I read # 3 “The art of the pitch” by Peter Coughter

I love pitches. All that freedom to dig deep and do some unrestricted creating, with a big prize for the winner looming at the end. What’s…

Dec 6, 2019

Best of the Books I read # 3 “The art of the pitch” by Peter Coughter

Dec 6, 2019

drs. Rene van der Hoofd, MA

Best of the Books I read #2: “This is marketing” by Seth Godin

You can’t be seen until you learn to see.

Dec 6, 2019

Best of the Books I read #2: “This is marketing” by Seth Godin

Dec 6, 2019

drs. Rene van der Hoofd, MA

Best of the Books I read #1: “Wat en Hoe van Contentstrategie” by John Verhoeven

To be clear: this is not a traditional book review. My goal is to take the highlights of the (marketing) books I read, their most valuable…

Dec 6, 2019

Best of the Books I read #1: “Wat en Hoe van Contentstrategie” by John Verhoeven

Dec 6, 2019

drs. Rene van der Hoofd, MA

How is marketing digital assets different from regular marketing?

For the past 10 years, I happily worked as an advertising copywriter on large, sometimes global brands like Heineken, McDonald’s, Vodafone…

Aug 5, 2018

How is marketing digital assets different from regular marketing?

Aug 5, 2018

drs. Rene van der Hoofd, MA

drs. Rene van der Hoofd, MA

I work as an advertising copywriter and creative strategist based in Amsterdam. Sometimes I freelance, let me know if I can help you! Find me on LinkedIn.

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